Check out my new LinkedIn profile pic

Posted on Leave a commentPosted in Copywriting, Marketing for my clients, Small Business Growth

Last fall, Mary Rose Maguire and I were both listening to Ann Handley’s brilliant talk about content marketing at AWAI’s boot camp. Ann was explaining the folly of littering your LinkedIn profile with the “constellation of nope” … which is her term for the default cover photo in LinkedIn. When you leave the default photo […]

She scoffed when I told her I write emails…

Posted on Leave a commentPosted in Advice for Writers, Copywriting, Direct Response Copywriting

  I was in the Delray Beach Marriott. I had just wrapped up a solid two-hour networking extravaganza at the famous and insanely valuable Job fair at the end of AWAI’s Bootcamp. I was in the middle of a gaggle of copywriters waiting for the elevators. We were hyper and jazzed about our careers and the opportunities that […]

I’m really really excited about this!

Posted on Leave a commentPosted in Copywriting, Small Business Growth

I’ve already told you about five hundred times that I’m going to AWAI’s 2017 FastTrack to Copywriting Success Bootcamp and Job Fair.   My plane takes off tomorrow. 🙂     But there is something else that will take off tomorrow. My newest clients, Chris and John Yax (owners of Hot House Yoga) will be sending their first daily […]

Let me take your sales letter with me to Bootcamp

Posted on Leave a commentPosted in Advice for Writers, Copywriting, Direct Response Copywriting, Small Business Growth, Upcoming Events

If you need a sales letter, now is the best time to have me write it. Next week I’m going to AWAI’s Fast Track to Copywriting Success Bootcamp. I have been going almost every year since 2010 when I joined the Circle of Success. I’ll also be going to the Titanides Live event. And that […]