Working with clients – Jenny Thompson’s advice to copywriters

Jenny Thompson is the Founder and CEO of SafetyPIN Technologies, a tech startup that lets you pre-screen people that you might hire online (like dog walkers, baby sitters, and housecleaners) so that you can establish mutual trust.

Before starting SafetyPIN, she had a successful career with Agora and was the President of New Market Health. She has hired and worked with countless copywriters. And in this interview she gives copywriters valuable advice on how to work with clients, get your foot in the door, establish trust, negotiate effectively and maintain positive relationships throughout your career.